A confident, considered identity for a boutique law firm.
Workable Law & IR needed an identity that reflected the quality of its expertise while retaining the warmth and practical approach its clients value. A strategy and positioning stage informed two creative territories, with the chosen direction developed into a complete visual identity.
Refined typography, a warm, earthy palette and abstract botanical textures balance authority with approachability. The identity was rolled out across a new website, stationery, PowerPoint template, event banners and capability statement, creating a cohesive presence across print and digital.